The 1st Gujarat Talks OOH Conference got underway in Ahmedabad today. The convention was inaugurated by the Chief Guest Jitendra Chauhan, CMD, JadeBlue Lifestyle India. Noomi Mehta, President, IOAA; Asit Shah, Partner, Het Graphics; Bakulesh Kantilal Mehta, CMD, Chitra Publicity Co Pvt Ltd; and Vasant Jante, Managing Director, VJ Media Works joined Chauhan in lighting the traditional lamp.

The conference has drawn the participation of leading media owners of Gujarat, brand marketers, senior professionals from national and regional specialist agencies, and OOH solution providers. The day’s deliberations are being conducted around the theme of how Gujarat OOH can leverage the economic progress of the state.