Abdul Kader Shaikh led the Mumbai Outdoor Advertising Association (MHOA) as its chairman with great distinction, and under his guidance the OOH industry grew from strength...
Govt plans to step up regional connectivity
Interactivity and immersion are competing with passive experiences
This year there are two award categories - one for brands and a second for charities.
The OOH firm is helping put out public messages
Boost for rail media business
PVC banners of less than 100 microns thickness in the list of single-use plastic items that are banned
There is no question the future of advertising will lean on attention,†says Christian Zavecz, QMS Chief Strategy Officer.
Global advertising industry growth pegged at 8.4%
This playbook is a step-by-step guide to building a successful video outside campaign in the real world and help marketers and advertisers learn how to leverage...
Running through the peak summer months, the 'Sunscreen on Wheels' initiative saw 20 branded autorickshaws travel across Bengaluru's key neighbourhoods,...
The campaign is executed by Coral Media and installed by Sakshi Advertising Company at Bandra Bandstand
The campaign is created by The Corner Shop, the brand’s newly launched inhouse creative agency
The campaign is executed by Platinum Outdoor
The campaign is created by The Or
The Head of Media Strategy and Commercial at Orient Electric, known for driving brand transformation and digital-first growth across the...
As the OOH Advertising Awards (OAA) enters its 20th edition, some of the OAA jury members from leading brands share...
The initiative was executed by Times OOH, a Times Group company, and Spell Communications, with support from Godrej Secure and...
Rupa Murudkar, who joins the jury panel of OAA 2026, brings over a decade of experience in driving consumer-centric growth,...
Vipin Kumar, Co-Founder and Director, Media24x7, discusses the company’s expansion across North India, the growing importance of Tier 2 and...
The Maharashtra Government and Hindustan Coca-Cola Beverages joined forces to encourage responsible PET bottle recycling through a large-scale public awareness...
Located on the Versova - Ghatkopar corridor, one of Mumbai’s busiest east-west transit routes, Jagruti Metro Station is now branded...
Under the terms of the long-term contract, a new curved LED wall, measuring 166 square metres and flanked by two...
The Head of Marketing at Bhartiya Urban who brings over 16 years of experience spanning brand building, marketing strategy, experiential...
The three-year contract covers exclusive advertising rights across Agra Metro trainsets, including train wrapping and interior branding opportunities.