Suresh Balakrishna, CEO, Kinetic Advertising India, highlighted the myriad OOH avenues that are opening up in the region, buoyed by a large, young consumer base, domineering...
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
The screen towers at approximately 19 meters by 72 meters—covering a surface area of nearly 1,400 sq. m. or over five full-size tennis courts
The OOH media firm has acquired airport media rights for the first time, and is gearing up to install international quality static and digital formats at...
With two mandates, Accord Advertising forays deep into the airport branding space, plans to acquire airport media in other states
The OOH firm plans to put up a range of digital media formats at the airport where it has rights on 6,000 sq. ft of advertising...
From October, the media owning firm will increase key sites from 18 to 30 at UK’s top 20 conurbations
Signpost India embraced the spirit of Puja at the airport with beautiful Alpona and flower decoration. The 4 day-long celebrations saw the host of traditional performances...
The contract includes the design, installation and maintenance of 5000 e-bikes at 300 dock less e-parking bike stations. These e-bikes are GPS connected and the service...
The media owning firm expands its portfolio of airport media, holding rights at four airports
The campaign is executed by MOMS Outdoor
The innovative billboards are now live across 15 major Indian cities including Delhi, Mumbai, Bengaluru, Bhopal, Ludhiana, and Amritsar.
From pandals to billboards, brands marked their presence across Mumbai’s Ganpati celebrations
The campaign highlights Hocco’s Modak Ice Cream as a limited-edition flavor crafted to resonate with the cultural and emotional significance...
The store which is set to launch on 29th August at Orion Mall is Uniqlo’s 17th in the country and...
Installed at a potholed stretch of road, the campaign features a bright yellow frame with hazard stripes and the line:...
In this column, Pramod Bhandula, Executive Chairman – JCDecaux India, delves into how Out of Home media transcends advertising to...
In this column, Magesh Poondi, CEO, ReLu AI Systems, shares why even iconic sites like Sea Link or Times Square...
Growth of 3% in the second quarter pushes year-to-date OOH revenue up 2.6%, driven by digital formats and transit advertising.
Laqshya Media Group’s Yuvrraj Agarwaal builds the case in his own words for landmark sites powered by algorithms, AI, and...
WOO now has nearly 300 members from around the world
The sites, spread across stations including Srinagar Central, Banihal and Baramulla, will feature a mix of unipoles, static hoardings and...
The branding and advertising rights for this station is managed by Times OOH.
A first-of-its-kind initiative offering relaxation zone to devotees during Ganesh Chaturthi celebrations
Noomi Mehta, an OOH veteran and Chairman of the Board at Selvel One Group, shares his thoughts in his words...