This significant win entrusts WPP Media India with the full spectrum of media services, leveraging the strategic expertise, data-driven insights, and innovative solutions.
This consolidation brings all media responsibilities under a single, integrated model, enabling more consistent and cohesive planning and execution.
Under the mandate, Havas Media India will take on end-to-end media strategy, planning, and buying across television, print, radio, cinema, digital, out-of-home, mobile, and BTL activations.
With approximately $3 billion of equity capital committed, this investment is expected to enhance the Company's financial flexibility, support ongoing deleveraging efforts, and reposition it to...
The newly operational Metro Line 7 offers seamless connectivity to the Western Express Highway, serving as a key corridor for thousands of daily commuters.
The branding rights have been secured in association with Times OOH
The newly installed Metro line 3 is part of the city’s growing network and the Mahalaxmi metro station is set to become a major transit hub...
The naming rights are acquired in partnership with Signpost India
Founded in 2015, Movia has built its reputation as a pioneer in mobile OOH, using delivery vehicles as moving billboards and powering campaigns with Mobilytics, its...
The branding and advertising rights for this station is managed by Times OOH.
The campaign is executed in East London
The campaign is conceptualised by Bare Bones Collective
In its latest OOH campaign, developed by ARK Agency, the travel brand positions its ads next to existing outdoor creatives,...
The campaign is executed in Ahmedabad
The campaign is conceptualised and executed by Coral Media
As per the tender document , the contract offers advertisers a three-year license to design, install, manage, and monetise advertising...
Shailesh Pithadia, Founder and CEO of SkyBlue Group, offers a sharp perspective on outdoor advertising, where billboards build belief, but...
JadeBlue Lifestyle India Limited's Executive Director Shambhav Chauhan has a sharp eye for what works on the street, and an...
The new appointments are made across Australia, America, Southeast Asia and ANZ
If a brand has a social media strategy on the plan then it needs to build in DOOH to make...
This consolidation brings all media responsibilities under a single, integrated model, enabling more consistent and cohesive planning and execution.
Episode 5 of M4G Talkies has Ritu Mittal, Head of Marketing & Digital, Consumer Health – South Asia, Bayer, sharing...
Podhigai Ads, The Brand Sigma and Shoutout OOH are the three verticals under the group
Phil Blonde, who describes himself as an OOH creator and Grand Prix winner and who regularly shares his observations of...
Industry bodies in the US move to modernize OOH measurement with a new pilot aimed at delivering transparent, interoperable, and...