Campaigns1 day ago

Trident Group brings ‘Tree of Strength’ to Durga Puja with a sustainability-led activation in Kolkata

Produced by Sakshi Advertising, the activation at Maddox Square invites visitors to plant their wishes while connecting the spirit of...

Campaigns1 day ago

KISNA takes festive gifting nationwide with 300+ billboards featuring Shahid and Mira Kapoor

Projected to generate 5+ million OOH impressions, the #GiftHappiness campaign highlights exclusive jewellery offers, exchange benefits and a Grand Festive...

Campaigns2 days ago

Hocco brings its East India debut to Kolkata streets with a pujo-themed campaign

To give the campaign a local feel and connect with people during Pujo, the brand used regional-language hoardings in Bengali.

Campaigns4 days ago

Zomato serves up a Garba-inspired OOH twist with a ‘not a Blinkit ad’ billboard

The billboard plays on Blinkit’s brand identity to promise a familiar Gujarati treat after Garba, using local food culture and...

Campaigns1 week ago

Paramount Pictures takes ‘Street Fighter’ from street signs to larger-than-life OOH stunts

From fight-inspired street signage to a billboard featuring a larger-than-life stunt, Paramount Pictures turns the streets into an extension of...

Talks OOH1 day ago

Dr. Falguni Vasavada, Professor of Marketing at MICA, to speak at Gujarat Talks OOH

Dr Vasavada, a TEDx Speaker & double Gold Medalist with 28 years of teaching experience, will speak on the theme...

Talks OOH2 days ago

Rohit Chopra of Times OOH joins Gujarat Talks OOH panel on infrastructure-led growth

Rohit will join the panel to discuss how Gujarat’s emerging infrastructure can translate into new OOH inventory, revenue opportunities and...

Creative Concepts2 days ago

Kolonkojoyini uses Maa Durga installation to highlight stigma faced by trafficking survivors

The installation was conceptualised and brought to life by Tribes in collaboration with Sanlaap.

Talks OOH4 days ago

Mantra Ads joins Gujarat Talks OOH as Associate Sponsor

Gujarat Talks OOH will take place on October 30, 2026, at Hyatt Ahmedabad

Industry News4 days ago

US study finds OOH delivers $7.97 in marginal profit ROI as DOOH adoption triples

Research by Keen Decision Systems and Accretive examines OOH advertising returns in the US, finding $7.97 in marginal profit ROI...

Creative Concepts4 days ago

Signpost India turns Bengaluru Metro into a canvas for Karnataka’s cultural heritage

The 16,000 sq. ft. visual experience brings Karnataka’s mythical forms and cultural heritage to life through advanced 8K Japanese projection...

Contracts & Investments4 days ago

TVS Motor appoints Dentsu for integrated media mandate

The revised media structure brings integrated planning under Dentsu while retaining Kinnect for a substantial part of the digital mandate,...

Tenders1 week ago

SIMCA Advertising Limited secures advertising rights at Shirdi Airport

The allotment covers advertising space on the external part of the terminal at Shirdi Airport.

Talks OOH1 week ago

Shah Publicity joins Gujarat Talks OOH as Associate Sponsor

Gujarat Talks OOH is scheduled to take place on 30th October at Hyatt Ahmedabad.

Campaigns1 week ago

‘Sunfeast Mom’s Magic Shines’ lights up the festivity with ‘Ei Pujo, Shine Koro!

The brand transforms Harish Park into ‘Kolkata’s Shiniest Pujo Pandal’, celebrating the light, creativity and festive spirit of Kolkata’s Durga...