“By providing marketers with the data they need within a convenient, interactive toolkit, AdQuick hopes to make OOH more accessible,” states Matthew O'Connor, CEO, AdQuick
XinChao Media will offer brands, agencies and omnichannel DSPs the opportunity to buy DOOH inventory programmatically through the Hivestack SSP
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
The message appeared on the iconic London screen in full domination for 30 minutes
T20 World Cup updates on screens
New software will power touchless interactive kiosks
The kiosks will run standard display advertising and touchless interactive content harmoniously
The metrics will be used for Prime Outdoor DOOH inventories in Zimbabwe, Lesotho, Namibia, Nigeria, Botswana, Eswatini, and Zambia
Sightcorp’s DeepSight Toolkit anonymous facial analysis solution is now fully integrated with the Broadsign Control CMS and Broadsign Reach SSP.
Moving Walls integrated the campaign through Google DV360 supported by PMX Precision PH, and automated the planning and buying of OOH on four iconic screens in...
Blood Cancer United partnered with Clear Channel Outdoor for this campaign
Running for a span of 20 days, the campaign features a captivating visual of a model dressed in elegant, contemporary...
The installation featured four key engagement zones, each carefully curated to evoke the film’s mythical spirit while encouraging audience interaction.
A lone Black Phone, fixed to a bespoke street-side installation, beckoned curious commuters to answer its call.
The Times Square takeover is the first in a series of activations from Creators 4 Mental Health, with upcoming events...
The campaign is conceptualised by Howatson+Company
The report’s scope includes multiple segmentation axes, covering five geographic regions - North America, Europe, Asia Pacific, Latin America, and...
The installations, featuring Xtreme Media’s flagship Earth Series outdoor LED displays, mark a significant step toward building a more connected,...
The campaign is conceptualised by INTO Creative
The campaign is executed by Rapport WW
Snehita moves to Yum! Brands from Jubilant FoodWorks- Domino’s, where she served as Deputy Manager - Marketing.
Nick Shaw, currently Chief Commercial Officer UK, is promoted to UK CEO. He replaces Phil Hall who is promoted to...
The newly installed Metro line 3 is part of the city’s growing network and the Mahalaxmi metro station is set...
The scope of the campaign featured branding at 50 strategic Puja Pandals across Kolkata, Bengal, Bihar, Jharkhand, and the North...
Nita Odedra, Director of Strategy at Blue Rhine Industries, a Dubai-based systems integrator with nearly two decades of experience, shares...