Milestone Brandcom bags Housing OOH AOR duties

In a recently concluded media pitch, Milestone Brandcom bagged Housing’s OOH media assignment. Housing is amongst the fastest-growing players in the online real estate space. The media pitch was initiated in January 2015 and saw the participation of several leading agencies. After multiple rounds of the pitch, Milestone Brandcom was announced as AOR.

Commenting on the decision, Pratik Seal, CMO, Housing, said: “We are excited to have Milestone Brandcom on board. At Housing, we are always keen to work with people and organisations that are passionate and enthusiastic about their work and have a clear vision just like us. We are absolutely confident that our partnership with Milestone Brandcom will be very successful.”

On the win, Nabendu Bhattacharyya CEO & Managing Director Milestone Brandcom Group, said: “We are delighted to win a prestigious account like Housing. We truly enjoy working on brands driven by such enthusiastic talented entrepreneurs. Housing also has an enviable marketing team. The housing and real estate sector is an unorganised space, so there was a gripping need for consumers to have a single organised player to plug the need gap for Indian consumers. I am confident that our OOH media teamed up with our efficient strategic approach will help Housing create the desired awareness and brand imagery in the market.