Following a heavily contested multi-agency pitch for the OOH mandate of auto major Maruti, specialist agencies Kinetic India and Posterscope have empaneled to execute the brand’s...
The account will be managed by Saatchi & Saatchi in London and Saatchi & Saatchi’s Team One office in Los Angeles with the agency creating all...
OOH is expected to leverage the opportunities that stem from infrastructure development that includes new airports, Metro networks, etc; however, the medium is contained by lack...
The Gurgaon-based operation will have Jay Gala and Bodhisatwa Dasgupta leading from the front. Jay Gala will be handling the agency’s business operations. Bodhisatwa will be...
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able...
The OOH specialist agency will handle the Planning , Buying & Creative Innovations of Outdoor Media & Experiential communication across six states in East region which...
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to...
Dhiraj Kapoor, Head – BTL, Intex Technology India, while addressing the Delhi NCR Talks OOH Conference in Gurugram on November 17 on ‘What factors will drive...
The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
RK Singh, Executive Director - Commercial, Airport Authority of India (AAI), in his opening remarks said that AAI is evolving towards simpler policy and friendlier approach...
The campaign brought alive the many roles fathers play through a striking multi-arm 3D billboard installation.
The larger-than-life installation, crafted entirely from corrugated boxes, transformed Gurugram’s Cyber Hub into an immersive brand experience celebrating the launch...
The campaign is live across Sydney and Brisbane
The fashion platform transformed a billboard into a giant sleeveless vest, calling it Banyanboard, turning a familiar dad-style staple into...
The campaign executed by Carpe Diem Agency across Mumbai Metro Line 1, with Times OOH holding the rights for the...
The award-winning creative leader from TBWA/LINTAS will help steer the judging process for one of India’s most prestigious recognitions in...
The renowned sports administrator, author and cricket analyst will once again bring his trademark wit and encyclopaedic knowledge to one...
The Managing Director of JCDecaux India will deliver a session titled ‘Relationships Vs Data: Pick your Choice for Future Growth’,...
One of India's most awarded creative leaders and the founder of INTO Creative, Santosh 'Paddy' Padhi will lead the jury...
The suspended four-sided LED display has been designed to deliver 360-degree visibility, enhancing the spectator experience while creating a new...
The company has secured multiple long-term outdoor advertising contracts across Jammu & Kashmir, strengthening its presence across urban centres, transit...
The campaign is created by Havas London and live across Ocean Outdoor's Loop Network with production handled by Prose on...
Ammar, who is the Head of Integrated Media at Aditya Birla Capital, brings over 15 years of experience across brands...
The campaign combines a static billboard with a live temperature display, using weather conditions to make its chilled beverage proposition...
Shekhar Narayanaswami, Chairman of the Indian Outdoor Advertising Association (IOAA) and CEO of Times Innovative Media Ltd., will deliver a...
