The account was previously with IPG Media brands who will continue to manage Amazon's global media for Amazon Web Services, Amazon Business, and Amazon Ads.
The centre will serve as a pivotal hub for media activation, product development, and engineering to over 500 clients globally
Barry Frey, President & CEO of DPAA shares the learnings from DPAA brand and agency conversations
DOOH highlights will be shown in 13 cities
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
India among the most dynamic ad markets this year
As a Talon partner agency, Raeem International will have a multi-market campaign launch capability for Pakistan marketers..
At the WOO Global Congress in Hong Kong, Jas Cai, Media Director and Chief Expert at Huawei Consumer Business Group (CBG) Marketing Procurement, presented a compelling case for the strategic...
Sheldon Silverman, CEO of SmartBomb speaks about retail media networks at the WOO Global Congress in Hong Kong
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.