The urban local body is apparently looking at gaining a fair share of the advertising fee generated on metro media assets located in the city of...
The Municipal Corporation of Gurugram (MCG) has asked DMRC not to use metro properties in the city for advertising purposes
Media owners maintain that the minimum business turnover set for companies participating in the tender for unipoles is curbing the industry’s participation in the bid
The civic body will permit both static and dynamic displays on the digital screens on mall façade; the approval currently pending with the legislative house
The move will help the civic body to root out unauthorised media sites, but the ease of doing business at the specified locations would depend on...
The authority has finalised charges of Rs 262.36 per sq. ft per month for advertising in areas under category A, Rs 240.49 per sq. ft per...
While the policy implementation has to be completed in two months’ time, the final approval and implementation will take some more time as each city of...
Advertising rights will likely be handled by the various commercial divisions all over again
Why must different civic bodies apply different tax norms when the purpose of GST implementation was to bring about uniformity in taxes?
Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the...
Strategic placement of these billboards in high-traffic areas, as seen with the bustling street scene captured at night, ensures maximum...
The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.
The campaign is live across 40 Indian cities
The campaign built intrigue with hard-hitting messages such as “Atul’s wife is missing…” and “Nikhil’s wife is missing…” splashed across...
These crisp, real-world prompts are paired with bold, minimal visuals like a runner mid-stride or a person stretching to instantly...
The Forum is being held from November 5-7.
The installation is placed at Carter Road in Mumbai
In the interim, Manish will also continue to lead the Digital & Technology mandate until a new leader is announced.
The initiative aims to streamline enforcement, ensure compliance with local advertising rules, and increase revenue collection.
The rights have been awarded by Northern Railways
These installations wrap around digital screens and feature sensory elements, including an atomiser that releases fragrance for passersby, transforming store...
Brought to life at Baoshan No.2 Central Primary School in Shanghai, the playground turns every LEGO-inspired shape into a tool...
The campaign is executed in partnership with OMD Singapore and Moove Media
The campaign transforms 40 of Kolkata’s iconic yellow taxis into moving canvases, each showcasing artwork that captures the spirit of...
The Forum is organized in partnership with the Korea Out of Home Advertising Association (KOOHA) headed by Chairman Chang Hoon...