The BFSI brand has undertaken extensive branding of the media properties at the station, using its brand colours and identity, highlighting the various offerings to the...
Conceptualised by Ogilvy, the campaign aims to reiterate its effort to make Uber an everyday, aspirational brand for millions of riders and drivers in India
This strategic branding decision comes at a natural inflection point for our brand,, says Jianghuai Lin, Chairman and CEO of CNIT
The OOH advertising too was set in regional contexts, and that worked for the brand
The agency will work on enhancing the reach of their work, make new connections and new stories, and inspire millions of young people to develop relationship...
The brand will be seen on the perimeter boards, player dugout, team jerseys and North Stand of the Wankhede Stadium has been designated as Samsung North...
GLO, the outdoor wing of Lodestar UM, that handles the account is expected to release a wide-scale OOH campaign in the coming weeks
The civic body is taking pro-active steps to make the OOH advertising norms industry-friendly without compromising on the urban landscape
Dream11 wanted to change its visual identity to make it ready for its next growth phase - from 2 crore current user base to 10 crore...
While the scam has hit the business, specialist agencies believe that there are no major longer-term implications