Bajaj Auto engages MOMS for the ‘Definitely Daring’ campaign
Ashonal Pereira, Founder and CEO of Mancunianz highlighted his journey as a startup in the OOH & creative advertising industry, in a conversation with Media4Growth
“OOH is regaining relevance as brands seek to leverage its unique ability to reach consumers in real-world environments,” says Archana Agarwal.
Divya Jyoti join as Head of OOH North II, Aman Bhatia as VP, Events & Experiential
Abdullah wins a cash prize of Rs 20,000 while Pritish walks away with Rs 15,000
Mirant Parikh, Deputy Municipal Commissioner, AMC was in conversation with Pawan Bansal, Chairman, IOAA
Creativity is paramount to OOH advertising, propelling brands to captivate audiences through innovation, says Apurva
The new 4650 D-Line Series takes sustainability and versatility to the next level, delivering paramount picture performance for almost any indoor environment.
Tim Delaney, Chairman & Creative Director at Leagas Delaney speaks about the creative side of the OOH medium
Pizza Hut taps into tier 2 and tier 3 cities with a strategic outdoor campaign in Katni, Madhya Pradesh, and...
The campaign, executed by GroupM OOH Solutions, featured eye-catching bus shelter installations in Delhi and colourful wraps on 20 buses...
With a clever Gujarati twist, Zepto’s latest OOH campaign ensures that essentials are delivered in just 10 minutes, keeping the...
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with...
Unilever has finalised its global media review, reappointing WPP's Mindshare in key markets such as the US, UK, and China....
Hero Cycles has selected Efficacy Worldwide as its Agency of Record, following a competitive multi-agency pitch, marking a new direction...
Before her current role at Polycab, Shwetal spent three years as the Chief Marketing and Communications Officer at Shoppers Stop.
This creative campaign, executed by Posterscope India, transforms an ordinary public space into a captivating visual spectacle, inviting passersby to...
The advertising rights cover multiple advertising formats such as backlit hoardings, wall panels, clip-on boards, standees, and pole branding, ensuring...
Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on...
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
Adonmo, co-founded by Sravanth Gajula and Sandeep Bommireddi, has secured $25 million in funding to expand its innovative digital advertising...
The recent Auto Show 2024 at Nexus Ahmedabad One Mall showcased the effectiveness of out-of-home advertising in boosting brand visibility...
As the festive season approaches, Saket Agarwal, General Manager of Brand and Marketing at D'Decor, reveals how brands are harnessing...
