LG goes outdoor to celebrate 20-yr presence in India

As LG completes a successful 20-year presence in the Indian market, the company credits its business achievements in the country to the bonding with customers. To commemorate the 20 years journey in India, LG has launched a 360 degree ‘Celebrating Togetherness’ campaign that includes OOH messaging.

Amit Gujral, Head Corporate Marketing said, “It is celebration time for the brand and also for the extended family of millions of satisfied consumers who have made LG a part of their homes and a part of their daily lives. We would leverage all media platforms to extend our thanks to consumers and there are exciting experiential marketing campaigns planned around this.”