Campaigns
Hayu beams on OOH canvas
The campaign is illustrative of the rapidly growing audiences for different OTT platforms
Hayu, a subscription-based video streaming service owned by NBCUniversal, a division of Comcast, has hit the Indian OOH streets to promote the OTT’s streaming services. The campaign featuring reality show ‘The Real Housewives’ is illustrative of the rapidly growing audiences for different OTT platforms.
The campaign is writ large on skywalk media in Bengaluru.
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OAC
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
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OAA
Pernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
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OAA
General Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
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Industry News
‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels