Campaigns
Decor brand Nesterra delights passengers at Mumbai airport
The brand weaved together a unique gifting experience and surprised passengers travelling during this festive season with special gift hampers

Nesterra, a state-of-the-art premium décor brand that inherits a strong legacy of over 75 years with decades of experience in yarn manufacturing under Sutlej Textiles, the flagship textiles company of the illustrious KK Birla Group, initiated an on-ground activation at the Mumbai International Airport.

The brand weaved together a unique gifting experience and surprised passengers travelling during this festive season with special gift hampers from its high-end collections, thereby creating a more meaningful Diwali celebration this year. Each flap was specially customised with Nesterra designs from their exclusive collections. Once the passengers reached the designated belt, a special piece of happiness in the form of curated gift hampers from the house of Nesterra rolled out for each passenger with a personalised name tag on it.

-
Creative ConceptsMcDonald’s unleashes “McScream” OOH installation in NYC for Halloween
-
Industry NewsGlobal Outdoor Advertising market headed for $26.47 billion by 2034
-
Brand InsightsWhen AI met the streets: How CARS24’s Bengaluru billboard turned technology into accountability
-
Company NewsOnline Instruments Pvt. Ltd. expands its offices in Chennai, Hyderabad, and Dubai