Campaigns
Blackberry runs BBM channel for Mumbai Indians’ fans
The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
Blackberry launched an on-ground BBM platform to connect with the large Mumbai Indians’ follower and fan base. The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
The program included various contests for’Mumbai Indians’ BBM channel followers. Eleven lucky winners would get to watch the IPL-7 Mumbai Indians team practice from the team’s dug out. The winners also received autographed bats, tee’s and matches tickets.
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Building the case for a Data-by-Design approach in DOOH
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A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
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Tira launches OOH campaign featuring new brand ambassador Ahaan Pandey
Beauty retail platform Tira amplifies its brand presence with a premium, city-dominating outdoor rollout celebrating its newest face, Ahaan Pandey
MYK LATICRETE launches OOH campaign challenging traditional tile installation
The campaign builds on the brand’s recent myth-busting digital initiative and its immersive VR-led in-store education drive, extending the conversation...
Skyscanner takes India’s T20 fever beyond stadiums and into travel inspiration
Skyscanner playfully imagines what happens when those sixes travel even further, visually “breaking” outdoor installations across host cities and turning...
NASCAR enters the record books with the World’s Loudest Billboard
The billboard is installed in Los Angeles
Flipkart Fashion’s cricket-led billboard banter
The copy read, “Dear Pakistan, Raho Ek Kadam Aage!”, a sharp play on words that worked on two levels.
Untitled Advertising deploys LED screens across GSRTC bus depots
The deployment includes 264 digital screens installed across 20 GSRTC bus depots
One of South India’s largest anamorphic DOOH screens installed at Mantri Square Mall
Spanning over 2,310 square feet, the new mega-installation at Mantri Square Mall sets a new benchmark for large-format DOOH, offering...
Titan Intech Limited announces the launch of “UltraLED Displays”
UltraLED Displays is designed for use across corporate environments, command and control centres, Transportation, retail, public infrastructure, education, sports and...
Cinépolis India partners with It’s Spotlight to operate digital screens across 100+ properties
The rollout includes over 350 LED screens, video walls and digital displays across 101 Cinépolis cinemas in 63 cities, covering...
LEDX Technologies launches India’s only fully automated active LED manufacturing facility
Spread across 100,000 sq. ft., in Vapi, the LEDX facility is a built-to-suit, fully automated manufacturing plant in India, engineered...
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PeopleCKA Birla Group appoints Himanshu Khanna as Group Chief Marketing Officer
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CampaignsNetflix promotes ‘The Night Agent- Season 3’ with cheeky post-Valentine’s OOH billboard
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Creative ConceptsNissan paints the sky over Udaipur to unveil its latest car
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InsightsBuilding the case for a Data-by-Design approach in DOOH