The campaign spanned across prominent cities, including Hyderabad, Chennai, Bangalore, and Kochi.
Snapshots of air travel patterns in India in Jun-Aug season
Rob will offer advisory services to Madison's top clients, introduce the agency to new tools, concepts and workflows.
“It's tempting to believe we reached a conclusion solo, but more often, it’s a multiple of influences that brings the final realisation,†Gary Danks, GM, AIM...
The platform was built to standardise and streamline the campaign buying and verification process
Wildstone has developed 4 digital billboards that will be operated by 75Media
“OOH-GPT can provide information on various aspects of OOH advertising such as its definition, types, advantages, effectiveness, targeting options, measurement, and best practices,†says Amanda Dorenberg,...
The new product has been developed to further enhance audience accountability and transparency in the execution of client DOOH campaigns
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry's growth prospects
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...