Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
Atul Shrivastava, CEO, Laqshya Media Group points out that buying and planning are taking place as per the client’s wishes and they don’t have an issue...
The campaign is meant to highlight the industry’s shift in perspective towards artificial intelligence.
US-based StreetMetrics is a forerunner in the area of measuring moving OOH media.
Vikram will be sharing his perspectives on 'How best OOH integrates with multichannel marketing strategy'
The launch highlights the importance of India as a focus market for KLM. The new cabin is available on flights between Bengaluru, Delhi and Mumbai to...
VIOOH Trading Manager enables OOH media owners to trade their inventory programmatically with 40 leading DSPs in real time.
Matt will be sharing his perspectives on the success factors of pDOOH, drawing upon case studies, and the pain-points of media owners and buyers that get...
Broadsign Static Campaigns makes all inventory viewable to the entire team in real-time, and sales teams can input customer campaign criteria into the module and apply...
The OOH major's brand partnership with OAC stems from a deep conviction in leveraging knowledge for business.