Seedooh is aligned with PwC to bring third-party verification of OOH data in its platform to create clear, validated and standardised reporting for advertisers, media agencies...
Advertising rights will likely be handled by the various commercial divisions all over again
The objective is to root out all unauthorised media in the city and properly implement the Odisha Advertisement and Hoarding Policy, 2015
The new spot-based trading model will give advertisers the opportunity to target their campaigns to commuters more effectively
The largest of their kind, the new 85” Spectacular screens will create powerful digital avenues in key commuter and pedestrian corridors throughout Southern Cross Station
Netflix’s potential purchase would secure advertising spots along the famous Sunset Strip, Los Angeles Airport and on all major LA freeways.
While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance...
Ahead of FY2018-19, Debasish Kumar, Mayor-In-Council, MMIC-Advertisement, Kolkata Municipal Corporation talks about banning illegal hoardings and earning more ad tax revenues, as well as installation of...
While BMTC has taken this step to counter the competition posed by cab aggregators in the city with regard to getting a large share of the...
The government ban on the use of flex boards, banners, flags and other plastic materials will be enforced by the local urban bodies and the Maharashtra...
