Expect to earn at least 30-35 Crores from indoor ads says BMRCL chief.
The newly launched news channel made use of as many as 2,000 digital screens across numerous cities in India
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
Vasant Jante, Founder & CEO, VJ Media Works shares his perspectives on the fast-changing Indian OOH agency landscape
Metro rail networks make a neat cut for advertising
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
The exclusive rights will be given for 5 years, and extendable by another 5 years.
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion
A large city population, high GDP and personal income levels, high traffic density, northbound retail consumption, and growing industrial and commercial activities are among the chief...
