The media owning firm has acquired ad rights for a period of seven years.
The campaign is a part of the brand’s continued effort to celebrate and connect with a young and free-spirited audience.
The brand aims to normalize the conversation around sexual consent spread and awareness about its importance.
The Paris-based OOH giant secured the rights for the fourth largest city in France following two different competitive tenders.
Volume close to 25-year average
The success of Chandrayaan-3 made India the first country to successfully on the lunar south pole.
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry's growth prospects
The DOOH screens, currently under trial operations, will be utilised for display of Railway related information, alerts and updates in the event of any disaster management...
Vikram Sakhuja, Group CEO, Madison Media & OOH shares his thoughts on integrating OOH into a brand's media plans
The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.
