Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Chris O'Donnell is Global Commercial Director, Posterscope Worldwide
Kinetic India won the award for executing the launch campaign titled'Power Play' in Delhi, Mumbai and Bangalore
As Country Manager for South African Tourism in India, Slabber markets South African destinations to Indian audiences
Gallen Yip, Research Director, Kinetic Worldwide, Asia Pacific, will talk on this subject at the upcoming 10th OAC
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
Leading telecom brand Uninor finds the OOH medium an appropriate channel to communicate with their audience. The medium is economical and provides a local connect. Abdul...
The device can be placed inside cars, buses and planes, and at hangout zones, restaurants, malls or any other place where target consumers visit and spend...
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and...
The company initially introduced the solution in non-metro bus stations but now sees rising demand in metro bus stations as well