ALTBalaji has embarked on an interesting marketing initiative by using auto-rickshaws to promote their digital show across North and West India
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
The screen towers at approximately 19 meters by 72 meters—covering a surface area of nearly 1,400 sq. m. or over five full-size tennis courts
On the day of Diwali, passengers waiting to collect their bags at the conveyor belt also received gifts from the advertising brand
The French fragrance-to-fashion house’s campaign uses a digital media façade and five branded columns with LED backlighting in the post-security area in Terminal 2 of the...
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
The campaign is aimed at building audience for the reality show
Conceptualised and managed by ITW Consulting, the activity will be conducted in 11 cities over a period of 6 months
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and...
OMI planned and executed the 3-week campaign in more than 25 cities