The OOH is investing in the project against the projected revenue generated through advertising rights to sustain and handle the bus queue shelter advertising in Bengaluru
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
The two–month campaign features an interesting innovation
Railway Minister will deliver the keynote address on Day 1 of OAC 2015
The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8%...
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
The FOB was inaugurated by Ramalinga Reddy, Minster for Road Transport and District In-Charge Minister, Government of Karnataka
OOH firm Reshu Advertising has received the prestigious Dr Ram Manohar Lohia Laghu Udyog Award from the Uttar Pradesh Government for its pioneering work in the...
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
P B Abdul Rehman, Managing Director, Diamond Publicities (P) Ltd, says that civic bodies will have major revenue windfall by rooting out unauthorised media. He also...