It is estimated that the marketing spends for the brand will be around Rs.35 Crores.
The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable...
The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
Combining digital with OOH in the most innovative way, Kinetic executes an OOH campaign with twitter interaction at vantage sites in Mumbai for Sab TV's show...
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.
Leading online fashion marketplace Myntra has gone into an outdoor blitzkrieg in 6 cities for'End of Reason Sale'. Ecosys OOH delivered the campaign.
Havas Media will handle crystal jewellery leader Swarovski's media mandate across 35 countries worldwide
Fashion creatives on large outdoor formats invite fashionistas to login and shop.