The Data Management Platform will integrate into Cadreon which is IPG Mediabrands’ existing real-time marketing and programmatic buying unit.
HiveMinds is a Bengaluru-based performance digital agency that counts among its clients BigBasket, ABOF, ClearTrip, CloudNine Hospitals among others
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke at length on ‘What it takes to create & launch a common...
Rosh Singh, Director of Digital Innovation & Head of Kinetic Active & KineticX, UK throws light on ‘How DOOH can pull more brands to the outdoor’...
Ramendra Kumar Singh, Executive Director, Commercial Department, Airport Authority of India, throws light on ‘Airport modernisation & infra expansion – what’s there for OOH’ at the...
Naren Patel, CEO, Primesight, UK throws light on ‘How digital technologies, automation are driving OOH growth’ at OAC, 2017
The agency will be headquartered in Gurgaon
Zenith now handles the brand’s media duties in 26 countries, which includes India.
The project was launched at HUDA City Centre bus stop in Gurugram; more such BQS to come up
Cyber-attack denudes the agency of significant internal data
