A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
One brand will be awarded the Grand Prix
These utilities are located in NDMC area
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
Global advertising giants Publicis Groupe and Havas are reportedly eyeing a majority stake in India's leading independent agency, Madison World, signaling a potential shake-up in the...
Paddy the founder, will be the CCO and Chairman while Ayesha Ghosh will be the CEO and Co-founder along with 4 other Co-founders.
The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...
Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature of the industry, making Goafest 2025 more engaging than ever...
The campaign, built around the tagline “Bura na mano, Holi hai. Holi ka samaan in just 10 minutes,” highlights Swiggy Instamart’s promise of rapid delivery for...