Consumer Voice magazine rates Amul above other leading brands
With transit media evolving rapidly as the best choice for branding, Tata Photon Max leveraged Volvo buses in Kolkata focusing on providing live experience of the...
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
The New Zealand Outdoor media investment now stands at 3.3% of all media spend following a growth in annual revenue of 13.4% year-on-year over 2012.
With the launch of a new pan-India integrated promotional campaign, Movies Now Channel engages with its viewers through different mediums with OOH spearheading it.
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
Kaushik Publicity acquires tender for 40 unipoles in Ahmedabad
The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its...
Ranked in order of OOH spending, the top 10 brands in 2013 were McDonald's Restaurant, Apple, Verizon, AT&T, Warner Bros Pictures, Chase, Samsung, MetroPCS, Microsoft, and...
The campaign involved various formats ranging from traditional hoardings to transit media including mobile vans and Volvo buses.