Rachana Lokhande discusses the challenges the Indian Out-of-Home (OOH) advertising industry faces in adopting a common currency, a standardised measurement system for evaluating and trading OOH...
The campaign is executed by Laqshya Media Group
The campaign is executed by GroupM OOH Solutions
The campaign is executed by Laqshya Media Group
The campaign is executed by Glo - Out of Home Division of Lodestar Universal McCann.
To mark its expansion in Rajasthan, the brand rolled out a hyper-localized out-of-home (OOH) campaign that seamlessly blends the essence of Rajasthan’s cities with catchy, well-loved...
The campaign is executed by Rapport on the media assets of RoshanSpace Brandcom
AI-powered assistant will enhance its proprietary planning software, BOB, by offering intuitive chat and campaign builder facilities
Fueling the spirit of endurance, Nike’s campaign turned the Tata Mumbai Marathon 2025 into a journey of motivation and resilience.
This campaign is contextualised by Admatazz