Over 25 years in advertising, Rajeev has worked on a plethora of brands and created many nationwide campaigns that won him many accolades and awards
Sun Neo Hindi GEC is the first Hindi channel under the Sun TV Network
Media owners asked to submit documents certifying structural stability of their respective outdoor media structures
Rajesh Radhakrishnan, Co-Founder & Chief Marketing Officer, Vritti Solutions, a leading innovative marketing solutions provider to brands, writes that most brands delegate rural strategy development to...
“We prioritise safety and diligently promote compliance among our members,” states IOAA Chairman Pawan Bansal
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In...
The Colour Splash campaign was a nationwide talent hunt among children aged 6 to 12 years.
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
The campaign has been strategically deployed across departures and arrivals of domestic and international terminals, capturing the attention of 100% of passengers traveling nationally and internationally.
The new brand identity was developed together with the Zurich branding agency MADE Identity.
