Laqshya Media Group is planning to set up an in-house tech lab even as the top management takes strident steps to create a range of digital...
The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan...
Platinum Outdoor planned and executed the 2-phase launch campaign for Tata Hexa across 22 cities that included highly disruptive innovations
Banking on the NRI season, BFSI brands like Standard Chartered, State Bank of India, IDBI, Axis Bank, Bank of Baroda, United India Insurance, Oriental Insurance and...
The OOH firm has won the sole rights for a three-year period
TIMDAA is launching its own network of static and digital OOH media at T2 of Delhi airport while upgrading the existing media network at T3.
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
Burrp engages customers on outdoor platforms to rate their favourite restaurants
The Asia-Pacific market for DOOH advertising will be one of the fastest growing, attributed to the expected increase in the GDP in this region and increase...
The 3-month campaign, planned and executed by Times OOH, connects with the brand's high-flying target audience
