The planned OOH campaign connected with the audience immediately and helped to create the desired response.
The new range is expected to help industrial printing companies produce high value applications with improved productivity, image quality and application versatility.
Worked as a training consultant for more than 13 years for some of the best and highly reputed companies, Jesslina Sahni-Training consultant, speaks to us on...
Outdoor Advertising Convention 2013 will provide a platform for'New kids on the OOH block' to bring out their fresh, young and innovative ideas, where winning teams...
Devdutt Pattanaik, Author-Business Sutra, brings a fresh perspective to leadership, entrepreneurship, governance, management at OAC 2013, Goa.
Irene Revilla, SVP Strategic Development - Posterscope-China, shares her expertise at the OAC 2013 on Transit Media, the challenges it faces and the scope of opportunities.
How do brands leverage the OOH medium? With only the briefs or are they really play their part in OOH industry. Get the answers from brands...
Is activation going to a next big thing? Find out more at the session on"Is Activation a threat to Traditional OOH? at Outdoor Advertising Convention (OAC)...
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
At OAC 2013, Torsten IIIgen, Design Director, Inros Lackner will share his experience on the aesthetics of the OOH medium.