The overall objective is to help the outdoor advertising industry in India to grow in an organized and regulated fashion, to ensure that proper systems and...
The strategic choice of engaging with the'Delhi metro' platform is to"remind & display entire range of Renault India cars available to the target audience who's on...
China's official postal service has deployed a comprehensive upgrade of its 20,000 outdoor smart screens with new facial recognition capability, mobile interactivity, data management and campaign...
According to Outdoor Advertising Association of America (OAAA), OOH continues to see significant growth compared to other media.
The campaign is being strategically run in the common arrival hall of KIAB, allowing the international as well as the domestic audience to gain first-hand experience...
Melbourne's Bourke Street Mall has become home to Australia's biggest full motion, high resolution digital billboard.
Origins is undertaking the construction of an ultra-modern foot-over bridge which is to be accessible to pedestrians crossing the high-traffic road and also feature a single...
Roshanspace sent in the winning entry for the National Public Service Campaign - Creative Competition announced by the IOAA.
Speaking on the theme"The need for sustainable and responsible printing processes for OOH at OAC 2015, Santhosh PG, Business Development Manager, Commercial Solutions Division, 3M India...
An open house was conducting on day 2 of the Outdoor Advertising Convention 2015 that was held in Mumbai during July 24-25. In this session, the...