Vanita has led media for businesses in diverse categories -- from Coca Cola, Godrej Consumer Products, Pidilite, and McDonalds to Tata Chemicals, Ceat, Piramal, among others
The OOH firm expects a good response from both local and national advertisers in keeping with the increasing presence of notable brands in the smaller markets
Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport...
Kinetic India, planned and executed the campaign that has been deployed on some 135 media units covering diverse formats
On the Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), launched an OOH campaign driven by user-generated...
The authority cancelled the earlier tender for the 55 FOB BOT projects as it had generated rather lukewarm response. It is reliably learnt that some 18-19...
Rights on 238 bqs units will be allotted for 10 years on the condition that the bqs will be installed within a period of 1 year
DOmedia has tied up with Rubicon Project, the global exchange for advertising, to empower OOH media vendors to sell programmatically
The Phase III line is expected to push the Delhi Metro's ridership to over 4 million this year - a key driver for advertising on the...
DWF has partnered with IOCL to create a positive impact in the life of a car owner and the advertising industry. IOCL DWF Xtra Reward Card...