IOAA organised a meeting in Zirakpur, Punjab with media owners operating in Punjab where the participants highlighted the various issues that have affected the local OOH...
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
The funding will help the firm to secure additional advertising sites
The strategic alliance will leverage Mediakeys’ international operations and Laqshya Media Group’s strong footing and rich experience in Indian markets
The IOAA North India Chapter in its meeting held in Delhi on Nov 14 called for representations to be made to SDMC to alleviate the industry...
Totally 15 digital ticket vending kiosks are getting installed at the Kerala State bus stations in Nilakkal and Pampa
The Nagar Nigam’s action is being attributed to the fact that the body no long enjoys the right to directly raise taxes from the advertising industry
The move to further develop Ahmedabad, Jaipur, Lucknow, Guwahati, Thiruvananthapuram and Mangaluru airports via the PPP route is in tune with marked increase in air passenger...
Westminster remembers one million dead in World War I
The automaker bought a billboard in New York City on the roof of a building surrounded by office towers, including Bank of America and Salesforce
