COLORS Network is strategically using Delhi Metro’s Pink Line to promote the new season of Bigg Boss, while evoking the ever green Bollywood villain ‘Gabbar Singh’...
For this campaign, Punjab National Bank leveraged the Yellow Metro line that recorded a ridership of 1.16 million passengers in May-July 2022.
24 million children to be reached through Dettol Hygiene Olympiad in 2022
O'Connor will be speaking on the theme of 'Science of Out of Home' covering subjects like audience measurement.
WOO President Tom Goddard says: "We are immensely honoured to welcome Sam as a keynote speaker at our APAC Forum.â€
From audience measurement and role of technology, to leveraging creativity and enhancing the competitive quotient of OOH, the second and concluding day of OAC 2022 set...
Topics to be covered include maintaining OOH's advantage in a digital world; responding to the sustainability challenge, and driving growth in OOH through audience measurement.
R Madhavan, who has played the lead role in several Hindi and Tamil films, commands a pan-India appeal with his success in Bollywood and southern India...
There will be a full programme of presentations and speakers from the region and the wider global OOH industry.
Cartology taps OOH advertising platform to advance content management and delivery for digital displays across Woolworths retail locations.