The new guidelines are the result of an extensive research exercise among 11 audience measurement bodies, working with international media owners and media buyers.
A power-packed panel of industry experts discussed in depth the current state of programmatic OOH buying and selling, and the challenges to be addressed as programmatic...
The campaign urges cine-goers to bring family back to the cinemas
Rachana Lokhande - Advisor to Board of IOAA, Business Strategist, Consultant digital Media Services, Schindler AG, and Satyen Sharma - Head Ormax OHM, Ormax Media, spoke...
Emraan Kureshi, MD, Active Media Innovations cites that fabrication of innovations calls for multiple expertise, such as, in woodwork, metalwork, sculpting, electrical work, etc.
State tourism brands are leveraging JCDecaux properties at the Bangalore International Airport to highlight their respective tourism landmarks and attract travelers.
The ethnic wear brand becomes the first national one to advertise with INOX on a pan-India basis post lockdown
The brand’s innovative 3D door installations are deployed at key visibility points in Kolkata, Delhi and Mumbai to position its new steel doors range
A 10-day OOH led activity is spread across Delhi and Mumbai
The conference will be addressed by experts representing brands, retailers, agencies, DOOH networks and digital signage companies
