Greg Benatar, Joint Managing Director & Group Sales Director, Alliance Media also underlines the need for brands and buyers to recognise the sheer diversity of African...
Remi du Preez highlights the transformative power of programmatic out-of-home advertising, advocating for seamless integration, industry standards, and transparency.
Ald. Andrews, Deputy Mayor of Cape Town emphasises the pivotal role of OOH in shaping urban landscapes and fostering economic prosperity throughout Africa.
Addressing the WOO Africa Forum, Tim points out that turning of DOOH into an accessible, entertainment channel with experiences that can be shared beyond the physical...
WOO President Tom Goddard highlighted the key factors driving OOH growth across global markets, and the challenges to be overcome, in his address at the 1st...
Native support for Broadsign Auction Packages simplifies ad campaign execution across screens approved for political advertising and key audience segments
WOO Chief Operating Officer Mark Flys says: “Our work in helping members exchange ideas and insights, learn from each other's experiences and share best practiceâ€
ACKO redefines car insurance perceptions with a groundbreaking OOH campaign featuring Saif and Sara Ali Khan, bridging tradition and innovation.
Tim Bleakley is expected to draw parallels between the African market and Europe, where Ocean boasts a multi-country business presence
Donald has led businesses across several African markets, including Carat Johannesburg, Posterscope SSA and dentsu New Business
