The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA;...
Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters...
Designed by Dentsu Webchutney for a renowned Gynaecologist and Obstetrician, the business card has with it a pregnancy test kit
The audio ads are played 2,720 times on 68 trains operating between 37 stations; the ads are played in regular intervals right through the train journey
The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their...
The civic body has engaged the services of a private agency for the removal of unauthorised sites and is deploying a dedicated team to prevent any...
Creative agency Underdog mindfully crunched the feature of the lotion to an easy to grasp ‘6x’ for the outdoor campaign, thus enabling the message to resonate...
The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with...
There have been objections over the method of calculation of arrears, so a retired high court judge would be requested to for appointment as sole arbitrator...
The association has forwarded the modified S-O-P to all national specialist agencies and their various decision makers such as CEOs, CFOs, CCOs, Branch Heads, among others,...