The rights have been acquired for five years each
Sources indicate that the guidelines will be released in just a few days from now
3000 Welspun Quik Dry towels will be put up each day outside the changing rooms for women at the Kumbh
243 screens to be put up inside Delhi, UP and Haryana stations
Wavemaker to handle the brand’s media planning and buying
The innovation is executed by MOMS agency
The brand’s OOH campaigns will be seen at key airports in India, and in the UK
The campaign promoting the Disney-Jio Cinema partnership, was spotted at Worli, Marine Lines, W.E. highway and Bandra reclamation areas of Mumbai
The brand opted for light pole branding for maximum visibility
The unknown entity recently won the outdoor media rights in Ludhiana city
