Engines of different trains are to be allowed for branding, wherein promotions can be done only through stickers
The contract for vinyl wrapping on the exterior coaches of 28 nominated mail, express and passenger trains, is for a period of five years
Total 5 trains have been taken on long-term basis for exclusive branding
Executed by Milestone Brandcom the OOH campaign was executed with a two-fold approach
The last date for the tender submission is July 10th
Besides exclusive rights for 32 Chennai metro stations, the OOH firm has introduced new media in the Central Subway
The Metro media rights contract marks the company’s foray into markets outside the capital
The submission of bid and opening of Expression of Interest is on 17th May 2019
In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro
The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years