On the World Hand Hygiene Day observed on May 5, Savlon Swasth India Mission undertook a unique initiative to spread awareness on hand hygiene and the...
DMRC plans to introduce more trains and rakes on its network by the month of October that in turn will also open up more OOH advertising...
National carrier to float bids for vinyl-wrapped ads on trains; eyes Rs 2,000-crore revenue
DMRC has planned for Platform Screen Doors (PSDs) with digital display panels at a few stations on this stretch which will be available for commercial advertising...
Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms,...
The brand has wrapped two Chennai Metro trains with its orange-hued creatives, making an impressionable impact on some 1 million commuters a month. JCDecaux India holds...
The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan...
The DOOH campaign asks road users"Why Drive Yourself Crazy
The stated objective is to achieve accelerated growth in non-fare revenues by leveraging the vast Railway infrastructure for big commercial returns
Taking Own the Commute" to a whole new level the brand opted for the Mumbai Metro wrap. This included more than 60% dominance of Fuse branding...