RK Singh, Executive Director - Commercial, Airport Authority of India (AAI), in his opening remarks said that AAI is evolving towards simpler policy and friendlier approach...
Rising consumerism in the non-metro markets augurs well for OOH advertising
Use of static and moving LED lights made the latest outdoor campaign of Gionee Mobiles stand out in 40 Indian cities.
Online grocery shopping app Grofers has extended its reach through outdoor campaigns in tier-II cities. Executed by Kinetic Worldwide, the campaign is now visible in cities...
Titan SKINN, the perfume sub-brand by Titan has gone outdoor extensively to promote their range of six perfumes. Executed by Laqshya Media Group, the brand has...
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost...
The OOH is investing in the project against the projected revenue generated through advertising rights to sustain and handle the bus queue shelter advertising in Bengaluru
The OOH campaign pans across 14 cities featuring unique and spellbinding experiences on offer; highlighted in languages that resonate with Indian travellers
Advertising by political parties if excluded, overall ad growth for industry will stand at 9%
