Syed Haseeb Arfath, Chief Technology Officer of Signpost India delineates the attributes of the company’s pioneering Eflag video analytics-based campaign exposure mapping system.
Puneet Biyani has extensive OOH experience; he held the position of Chief Financial Officer for Times Innovative Media Limited (Times OOH) while also leading the OOH...
Loop TV is helping small companies harness the power of digital signage to entertain and inform customers with video-centric DOOH content.
The campaign tells the story of Lil Nas X’s courageous evolution to become the person he is today
Thought leadership sessions to help industry prepare for accelerated growth post-pandemic
The DOOH campaign effectively targeted urban audiences leveraging locations witnessing high footfalls in metro cities during the festive season.
Research points to the scope of space advertising using CubeSats
The innovations ranged from folding billboard display to drone show
The Displayforce platform connects to screens in public places, and then, in real time, analyses the audience: it can determine the gender, age, and emotions of...
Vinkoo Chakraborty shares her perspectives on the factors driving OOH growth in the current festive season and how this growth will be sustained in the coming...