Retailer Argos as the brand partner is using the space on the metaverse screens as part of its strategy to drive consideration and awareness of premium...
Both companies are known for their eco-friendly business orientation and follow the directions to limit their carbon footprint.
Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
OnePlus has unveiled its latest flagship smartphone the OnePlus 10T 5G through a specially developed multi-sensory commercial using 4-dimensional effects to be screened in all PVR...
The opportunities include adoption of REVEZ's Metaverse, Augmented Reality, Mixed Reality, Virtual Reality, and suite of cutting-edge technologies with 5G ready capabilities as part of Stellar...
The interactive immersive anamorphic installation is executed by Inventech, a Laqshya Media Group company
Priya Shaa, Co-founder of Adarth, said, “There are like a gazillion things that can be built or are built right now with data and technology but...
The Spanish OOH sector has shown exceptionally strong recovery following COVID and the market has the right dynamics for Wildstone's continued rapid growth, says Damian Cox,...
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
Technology: driving element for both cinema and OOH industry
