Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
LG Electronics India Limited (LGEIL) has launched three innovative first-in-technology-kind display solutions that can be used for outdoor media as well as in retail and other...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...
Executed by Laqshya Media Group, the outdoor innovation executed at Nehru Place with the dynamic digital signage has been giving the spectators the feel of a...
The brand executed the campaign in 20 cities across India involving the traditional OOH formats around the launch of the product with 810 media units.
At Kerala Talks OOH 2015, Mohan Chandran said that outdoor advertising in India is one of the most opted modes of brand promotion and that the...
The acquisition of the Irus Optomechanics Ltd. operations comes as OSG rolls out its innovative technology, ScreeneX® for the transportation sector - new, informative and entertaining...
LG Electronics, the world's leading OLED TV manufacturer, unveiled two of the largest OLED displays in the world at South Korea's Incheon International Airport. LG worked...
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location,...
The biggest, at 57 square metres, is in the arrivals baggage hall at Stavanger's Sola airport.