Datsun launches and promotes its new car model redi-Go at Mumbai Airport's domestic terminal engagement zone.
One of the biggest cultural and religious event in Maharashtra was used as the platform by GoodKnight and Iodex for customer activation in a contextual manner,...
Bright Outdoor Media executed this out-of-home campaign for MTV's popular show India's Next Top Model Season 2
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
Considering the communication objective, Kinetic planned and executed a high decibel campaign across 26 towns.
As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.
Fashion creatives on large outdoor formats invite fashionistas to login and shop.
This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful...
Speaking on Day 1 at OAC 2016, Rahul Taneja, Chief Business Officer, Jabong highlighted the role OOH was playing in the success of Jabong.
Presenting his session on"OOH in the Digital Economy at OAC 2016, David Gordon, Insight Director, Posterscope UK, shows how using data effectively can pave the way...
