The 360-degree promotional ad campaign by the theme park brand engages its target audience with the idea that fun multiplies with like-minded groups
With an investment of Rs 4 crore, the foot over bridge has been executed under the PPP model with Kolkata Municipal Corporation
As part of the mandate, Mehra will now be responsible for the agency’s creative duties across all offices and will also launch Dentsu India Tomorrow Lab
The agency will lead and execute all creative campaigns, including ATL, BTL and digital communication for Navneet Publications and craft campaigns that will build relationships with...
The marketing campaign reinforces the power of smart choices and the ability to upgrade and has six ads being released across TV, Digital, Print and Outdoor
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
Engagement, data & uniformity must for transit growth: Deepak Saluja
Starting with TVC, the brand has planned various multi-channel marketing and promotional activities
Providing an interesting, mythological take on Transit Media, Santosh Padhi, COO & Co- Founder of Taproot Dentsu, drew up an analogy with Lord Krishna to highlight...
