The knowledge session will centre on the challenges related to OOH audience measurement in India and the different initiatives being taken to bring data and business...
The online conference, to be held on June 29, will feature deep discussions on application of latest technologies to drive DOOH growth in India.
“We chose Placense for its brilliant ML driven routines together with passionate service,” says Christian Von Brincken, Managing Director, Stroer.
Kinetic France will integrate Hivestack's demand side platform (DSP) bringing automation and performance measurement to brand campaigns in DOOH for the first time in France.
5G network, touch-free transactions amplify the reason for using QR codes in OOH advertising.
LMX SSP ‘LMX Connect’ will be integrated with CAASie.co’s DSP to enable flexible budgets and durations to SMEs and agencies buying OOH advertising.
Philips D-Line displays help Kwik Trip create new revenue streams, drive sales and achieve cost savings of nearly $2 million.
KMBL partnered with Platinum Outdoor for the campaign, which had innovative billboard designs across Mumbai, Delhi-NCR, Bengaluru, Chennai, Pune, Ahmedabad and Hyderabad and included the newly...
New partnership expands automated and data-driven OOH access to advertisers.
Ocean provides high profile outdoor media spaces.
