Manosh De argues that outdoor advertising (OOH media) can be seamlessly integrated into urban planning to enhance public spaces, improve aesthetics, and support municipal goals.
Veridooh's proprietary and patented solution, SmartCreative, collects data to track, measure, and verify the performance of DOOH campaigns.
Sydeney-based creative agency Paper Moose positions Wrappr as ‘advertising with benefits’
Charles will be speaking on the theme of 'How the currency journey takes OOH to growth destination'
The programmatic offer provides brands and agencies access to more than 70 million monthly passengers and over 2 billion impressions across a network of over 3,000...
Paramount Pictures Australia bags 'Best Use of Multi-Format' award
The week-long 3D DOOH campaign is timed with the global championship’s European leg
The study was focused on the company’s City of Sydney digital street furniture network
The EV units, each having a DOOH screen for advertising, will give EV drivers 7kWh of fast free charging every 24 hours
By integrating the two platforms and supporting always-on deals through the OpenRTB protocol, digital advertisers will be able to exploit the full potential of DOOH programmatic,...
